Publicity Stunt: Nike Windrunner

Location: Hollywood, CA
This September Attack! Marketing & Promotions teamed with Nike as they hosted a world premiere movie night to celebrate their renowned Windrunner jacket. Humorous short films, all featuring the Windrunner as a central character or plot point, were shown to the gathered crowd of hipsters, ballers, movers and shakers. Attack’s [...]

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Guerrilla Marketing: Attack at NYC Fashion Week with Women’s Wear Daily

Attack! Marketing & Promotions was at New York’s Fashion Week once again, this time partnered with Women’s Wear Daily, the city’s leading fashion, beauty and retail publication. The Attack staff was in the field for five consecutive days, distributing copies of the publication at key fashion shows around town. Energetic street teams targeted [...]

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Guerrilla Marketing: Tony Hawk T-Mobile Sidekick

Locations: New York, Houston, Atlanta, Boston, Detroit, Washington D.C., Philadelphia, Chicago, St. Louis, Denver, Seattle, Irvine, Mountain View and San Diego
To increase consumer demand for the new Tony Hawk Sidekick, Attack! Marketing & Promotions sent street teams into 14 cities across the country. In each city, the teams spent four days canvassing malls, [...]

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Event Marketing: FedEx Golf

Location: Fairlawn, Ohio and Braintree, MA
To promote the FedEx Cup, a PGA Tour tournament, Attack! Marketing & Promotions’ brand ambassadors were sent to local golf courses to interact with golf enthusiasts. The polished and well-spoken Attack staff passed out promotional materials highlighting the FedEx Cup and an instore events scheduled the following week. [...]

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