Location: Los Angeles, CA
Attack! Marketing sent ten Spanish speaking women to engage a target audience of Latinas at AT&T’s Fiesta Broadway celebration. The bilingual brand ambassadors collected names and email addresses of women, specifically mothers, interested in participating in an online focus group for Kraft Foods. Brand ambassadors shared specifics on the focus groups and [...]
Archive for the ‘Focus Groups’ Category
Focus Groups: Kraft Foods
Posted in Brand Ambassadors, Flyer distribution, Focus Groups, Guerrilla Marketing, Hispanic Marketing, tagged AT&T, fiesta broadway, hispanic, kraft foods on May 1, 2009 | Leave a Comment »