Flyer Distribution: Commuter Nation

Locations: New York, NY; Washington, D.C.
Attack! sent street teams to NYC and Washington D.C. to get the word out on Commuter Nation’s program to promote savings, tax relief, environmental benefits and personal wellness. The brand ambassadors visited bustling subway stations during peak traffic times to explain how commuters could benefit from signing up for the [...]

Mock Protest: Horizon Media’s “Yes on 23″

Location: Henderson, NV
Attack! teamed with Horizon Media to stage a mock rally in front of the zappos.com headquarters just outside of Las Vegas.   Promotional talent, armed with wooden pickets and wearing bright shirts emblazoned with “yeson23.net” messaging formed an energetic, lively crowd.  Protestors were instructed keep their lips sealed on the nature of the cause, [...]

Online Marketing: BBC DanceWars takes it to the ‘Net

The British Broadcasting Corporation (BBC) selected Attack! Marketing and Promotions to build a non-traditional online campaign for their new primetime ABC show, Dance War: Bruno versus Carrie Ann. Attack! helped increase exposure and excitement surrounding the show by infiltrating key social networking sites, blogs, message boards and consumer boards. Concentrated efforts were made [...]

Viral Marketing: Gwen Stefani’s Viral Video

Location: The World Wide Web
To promote Gwen Stefani’s Sweet Escape album, Attack Marketing and Promotions and Verizon created a viral video to drive traffic to the ‘It’s a Wonderful Life’ website. The videos were viewed 1.3 million times, featured on 58 websites, mentioned in over 60 blogs and ranked #9 in favorite videos [...]