Locations: New York, NY; Washington, D.C.
Attack! sent street teams to NYC and Washington D.C. to get the word out on Commuter Nation’s program to promote savings, tax relief, environmental benefits and personal wellness. The brand ambassadors visited bustling subway stations during peak traffic times to explain how commuters could benefit from signing up for the [...]
Archive for the ‘Influencer Campaigns’ Category
Flyer Distribution: Commuter Nation
Posted in Brand Ambassadors, Buzz Marketing, Flyer distribution, Guerrilla Marketing, Influencer Campaigns, Sidewalk Advertising, Staffing, Street level initiatives, Street teams, Uncategorized, tagged commuter nation, environment, government, NY Metro, Penn Station, subsidy, Union Station on August 18, 2009 | Leave a Comment »
Mock Protest: Horizon Media’s “Yes on 23″
Posted in Brand Ambassadors, Buzz Marketing, Influencer Campaigns, Publicity stunts, Street level initiatives, Street teams, mock protest, tagged Brand Ambassadors, Guerrilla Marketing, Henderson, Horizon, mock protest, Nevade, yes on 23, zappos.com on July 30, 2009 | Leave a Comment »
Location: Henderson, NV
Attack! teamed with Horizon Media to stage a mock rally in front of the zappos.com headquarters just outside of Las Vegas. Promotional talent, armed with wooden pickets and wearing bright shirts emblazoned with “yeson23.net” messaging formed an energetic, lively crowd. Protestors were instructed keep their lips sealed on the nature of the cause, [...]
Online Marketing: BBC DanceWars takes it to the ‘Net
Posted in Influencer Campaigns, Online Street Teams, Uncategorized, tagged BBC, Dance War, online buzz generation, online buzz marketing, online influencers, online marketing on February 2, 2008 | Leave a Comment »
The British Broadcasting Corporation (BBC) selected Attack! Marketing and Promotions to build a non-traditional online campaign for their new primetime ABC show, Dance War: Bruno versus Carrie Ann. Attack! helped increase exposure and excitement surrounding the show by infiltrating key social networking sites, blogs, message boards and consumer boards. Concentrated efforts were made [...]
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