Entries Tagged as ‘Online Street Teams’

February 2, 2008

Online Marketing: BBC DanceWars takes it to the ‘Net

The British Broadcasting Corporation (BBC) selected Attack! Marketing and Promotions to build a non-traditional online campaign for their new primetime ABC show, Dance War: Bruno versus Carrie Ann. Attack! helped increase exposure and excitement surrounding the show by infiltrating key social networking sites, blogs, message boards and consumer boards. Concentrated efforts were made [...]