The British Broadcasting Corporation (BBC) selected Attack! Marketing and Promotions to build a non-traditional online campaign for their new primetime ABC show, Dance War: Bruno versus Carrie Ann. Attack! helped increase exposure and excitement surrounding the show by infiltrating key social networking sites, blogs, message boards and consumer boards. Concentrated efforts were made [...]
Archive for the ‘Online Street Teams’ Category
Online Marketing: BBC DanceWars takes it to the ‘Net
Posted in Influencer Campaigns, Online Street Teams, Uncategorized, tagged BBC, Dance War, online buzz generation, online buzz marketing, online influencers, online marketing on February 2, 2008 | Leave a Comment »
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