Location: Panama City, FL
Attack! Marketing spokesmodels invaded Spring Break hot-spot Panama City to get beach-goers excited about the Association of Volleyball Professionals’ (AVP) first event of the 2009 season (co-sponsored by Crocs). The energetic spokesmodels, sporting AVP bikinis and beach threads, engaged with Spring Breakers for three days leading up to the event, passing out [...]
Entries Tagged as ‘Sports Events’
April 3, 2009
Spring Break Marketing: AVP Pro Beach Volleyball
February 11, 2009
Buzz Marketing: NBA Live 2009
Locations: Sacramento, San Francisco, Indianapolis, Minneapolis, Philadelphia, Washington DC, Chicago, Phoenix, Boston, Culver City, New York
To create buzz for the 2009 NBA Live Challenge Events, Attack! Marketing & Promotions‘ brand ambassadors took it to the streets and passed out flyers in 11 different cities. Brand ambassadors also posted posters on college campuses, in malls and [...]
January 9, 2009
Event Sampling: Popchips Tailgate
Locations: Berkeley, CA; Pasadena, CA; Pullman, WA; Corvallis, OR
To build brand brand awareness for Popchips, Attack! Marketing & Promotions sent talented and energetic Brand Ambassadors to College Football tailgates in four different U.S. cities. At each big game event, Attack teams distributed 6,800 sample bags of Popchips to hungry football fans, including students, parents, and [...]
December 11, 2008
Cause Marketing: Nic O’tine Awareness
Location: Reno, Nevada
Attack! brand ambassadors delivered a triple-threat, on behalf of Nic O’tine Awareness, to spread the word about the negative effects of second hand smoke to the local Reno/Sparks community. The multi-tiered project included visiting strategic events and hot spots s to create buzz with a costumed ashtray named “Nic O’tine”. The character distributed [...]
September 5, 2008
Event Marketing: FedEx Golf
Location: Fairlawn, Ohio and Braintree, MA
To promote the FedEx Cup, a PGA Tour tournament, Attack! Marketing & Promotions’ brand ambassadors were sent to local golf courses to interact with golf enthusiasts. The polished and well-spoken Attack staff passed out promotional materials highlighting the FedEx Cup and an instore events scheduled the following week. [...]
August 15, 2008
Event Marketing: Evian Brand Ambassadors
Locations: Stanford, Carson and Los Angeles
Evian Water teamed up with Attack! Marketing and Promotions to maximize their brand presence at major tennis tournaments across the state of California. At these week-long events Attack! brand ambassadors manned the official Evian booths and drew in tournament attendees with their professional and friendly attitudes. The [...]
