Event Sampling: Coffee-mate

Locations: New Orleans, Atlanta, Washington D.C. and Chicago
To build brand brand awareness for Nestlé Coffee-mate creamers, Attack! Marketing & Promotions sent talented and energetic staff into four U.S. cities.  At high traffic events in each market, the Attack teams set up cafe style super-booths where visitors were treated to pastries, coffee, promotional materials (including Nestle [...]

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Publicity Stunt: VISA; Bastille Day!

Location: San Francisco
In order to drive traffic to VISA’s new sport-oriented travel website, www.fanwithaplan.com, Attack! Marketing and Promotions created an authentic rugby experience in downtown S.F.. A branded rugby field, rugby players and costumed brand ambassadors drew passing consumers in with rugby themed competitions and prize giveaways. Over 10,000 flyers were distributed, and [...]

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College Marketing: DarkWatch: Campus Infiltration

Locations: Over 20 college campus
To promote the new video game ‘DarkWatch‘, Attack Marketing and Promotions infiltrated college campuses with a campaign that included static stickering, postering and over 2,000 sidewalk stencils! On-campus launch parties hosted by spokesmodels and emcees drew throngs of students in to play the game and compete for game consoles.
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