Locations: New York, Los Angeles, San Francisco, Chicago and Miami
Attack! Marketing and Promotions stage the ambient introduction of MINI Cooper’s newest family member, the ‘Clubman,’ with a nontraditional project that generated relevant buzz and excitement surrounding the vehicle. In each city professional drivers drove three different MINI models in formation through high-impact [...]
Archive for the ‘Professional Drivers’ Category
Publicity Stunt: ZIG. ZAG. ZUG.
Posted in Brand Ambassadors, Flyer distribution, Premium Distribution, Professional Drivers, Publicity stunts, Street level initiatives, tagged buzz generation, Buzz Marketing, Chicago, Clubman, Los Angeles, Miami, Mini Cooper, New York, Premium Distribution, Professional Drivers, San Francisco on February 25, 2008 | Leave a Comment »
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