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Archive for the ‘Wearable Media’ Category

Event Sampling: Coffee-mate

Posted in Brand Ambassadors, Costumed Characters, Coupon Distribution, Emcees, Event Marketing, Premium Distribution, Sampling Programs, Wearable Media, tagged , , , , , , on October 31, 2008 | Leave a Comment »

Locations: New Orleans, Atlanta, Washington D.C. and Chicago
To build brand brand awareness for Nestlé Coffee-mate creamers, Attack! Marketing & Promotions sent talented and energetic staff into four U.S. cities.  At high traffic events in each market, the Attack teams set up cafe style super-booths where visitors were treated to pastries, coffee, promotional materials (including Nestle [...]

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Wet-Sampling: Ready to get CRUNK!!!

Posted in Branded Vehicles, College Marketing, In-Store Demos, Sampling Programs, Spokesmodels, Street level initiatives, Street teams, Wearable Media, Wet-Sampling, Youth Marketing, tagged , , , , , on April 1, 2008 | Leave a Comment »

Location: Los Angeles, Riverside and Irvine, California
Attack! Marketing and Promotions conceptualized and executed a high-impact, multi tiered street program that offered thousands of consumers the chance to taste a be a part of the CRUNK!!! experience. Teams of youthful and energetic brand ambassadors introduced thousands of consumers to the drink, both on the street, [...]

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Retail Marketing: Back-to-School at Skechers

Posted in Brand Ambassadors, Flyer distribution, Wearable Media, tagged , , , , , , , , , , on August 15, 2007 | Leave a Comment »

Locations: Seattle, Dallas, Reno and Honolulu
To drive back-to-school shoppers into key Skecher’s retail stores, Attack! Marketing and Promotions sent energetic brand ambassadors into high traffic shopping centers. Ambassadors were outfitted with Pixmen technology, a wearable media that displayed an LCD screen playing Skechers commercials. Over 6,000 coupons were distributed and received a [...]

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