Feeds:
Posts
Comments

Archive for the ‘Luxury’ Category

Location: New York, NY; Boston, MA; San Francisco, CA; Chicago, IL; San Diego, CA

 Attack! Brand Ambassadors visited five major markets nationwide to help promote Bobbi Brown’s brand new cosmetic concealer line. Street teams brought delight and excitement to passerbys by handing out Bobbi Brown branded totes and giveaways. Street teams distributed informational flyers to interested consumers and delivered key speaking points to educate fans about the Secret of the Universe Concealer.

 

Read Full Post »

Locations: Los Angeles, CA; New York, NY; San Francisco, CA; Atlanta, GA; Chicago, IL; Dallas, TX

Attack! brand ambassadors visited six major markets to create buzz for the newest Mini Cooper Countryman. Professional drivers drove around in a 2011 Countryman with a real Classic Mini attached to the top!  Street teams stopped at high traffic city locations to distribute promotional giveaways and informational MINI booklets.

Read Full Post »

Bobbi-Brown-Guerrilla-Marketing-and-Street-Teams

Location: New York City, NY

Attack!’s  energetic and outspoken Brand Ambassadors hit the streets of NYC to distribute branded handouts and postcards from the well known international cosmetics company, Bobbi Brown. The mission was to perform an Out-of-Home marketing campaign to promote and create buzz around their new book launch in September, Beauty Rules. The book, which is geared towards tweens, teens, and twenties, was the cause of a lot of excitement in Rockefeller Plaza .

Read Full Post »

Markets: New York, NY; NYC

Attack!’s crew of outgoing brand ambassadors hit the streets of NY to help promote the well known international cosmetic company, Bobbi Brown. Promotional spokesmodels raised awareness about the cosmetic’s newest Pretty Powerful Campaign. Street teams successfully distributed branded Bobbi Brown handouts and postcards throughout high foot traffic locations .

Read Full Post »

Vehicle Wrap

Location: Miami, FL

Attack! created a customized, wrapped ’63 Cadillac Deville to increase brand exposure and booth attendance for skin care company Galderma at this year’s American Academy of Dermatology Convention.  The Galderma Caddy displayed the company’s booth # and roamed popular streets surrounding the event, targeting convention attendees at local hotels and restaurants.

Read Full Post »

Mini-Cooper-Street-Teams-Doing-Publicity-Stunt Mini-Cooper-Street-Teams-Handing-Out-Flyers

Locations: New York, Los Angeles, San Francisco, Chicago and Miami

Attack! stage the ambient introduction of MINI Cooper‘s newest family member, the ‘Clubman,’ with a nontraditional project that generated relevant buzz and excitement surrounding the vehicle. In each city professional drivers drove three different MINI models in formation through high-impact urban areas. Attack drivers also served as brand ambassadors, handing out branded products, 500 spec sheets, and over 1,000 ‘Clubman’ focus books.

Learn more about the MINI Cooper marketing campaign.

__________________________________________________________________________________

Read Full Post »

%d bloggers like this: